The Prisoner Wine Label

The prisoner wine company. The label is an etching of a prisoner drawn by the famous artist goya.

In The Competitive Wine World Labels Can Make All The Difference

A wine for wall street this season the prisoner.

The prisoner wine label. When dave phinney owned this label it was typically a five varietal blend including zinfandel cabernet sauvignon syrah charbono and petite syrah. A great wine label can indicate the origins of the wine or in the case of our first inductee. The prisoner label looks like a creepy allegory for this captivating zinfandel blend but its based on an etching the little prisoner by one of spains most famous painters francisco de goya 1746 1828 depicting the atrocities of war between france and spain during the artists time.

We find solace in whats different and we dont stand on ceremony. The prisoner is now the most recognized napa valley red blend leading the resurgence of interesting blends by incorporating zinfandel with the unlikely mix of cabernet sauvignon petite sirah syrah and charbono. When owned by orin swift this label was typically a five varietal blend including zinfandel cabernet sauvignon syrah charbono and petite syrah.

Constellation brands one of the worlds largest wine companies is investing big in california red blends buying the brands of the prisoner wine company from huneeus vintners. Fifty percent of the people who pick up a wine buy it because of the label dave phinney the maverick behind the prisoner the 21st centurys first viral wine tells me on a private. The grapes for this wine are sourced from high quality vineyards throughout the napa valley.

Under constellation the prisoner wine company which includes phinneys original prisoner label and several others is now coming up with more prisoner style red blends. The portfolio includes five brands. The piece was given to him by his educated and cultured parents when he was 12 years old.

Years later in 2000 it became the inspiration for the label of his award winning wine the prisonernamed after goyas etching la petite prisonier. However wine labels are an important part of how a wine might be marketed and perceived by the consumer and so they do yield quite a bit of power both on the shelf and on the table. We take an unconventional approach to winemaking by working with impassioned growers to source varietals from vineyards and appellations across california.

Wine label hall of fame. Superstar blend the prisoner as well as saldo cuttings blindfold and thorn. The prisoner wine co 2016 the prisoner is a blend of zinfandel cabernet sauvignon petite syrah and charbono.

Though the brand was recently sold it was the prisoner wine that launched orin swift and defined the look. The prisoner was inspired by the mixed blacks first made by the italian immigrants who originally settled in napa valley.

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